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American Behavioral Scientist
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0002764208321349v1
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Article

The Role of Ego Enhancement and Perceived Message Exposure in Third-Person Judgments Concerning Violent Video Games

Michael P. Boyle, PhD1, Douglas M. McLeod2*, and Hernando Rojas, PhD2

1 West Chester University, Pennsylvania
2 University of Wisconsin–Madison

* To whom correspondence should be addressed. E-mail: dmmcleod{at}wisc.edu.


  Abstract
Ego enhancement has been offered as the psychological mechanism that drives differences in judgments about effects on self and others. This study employs a three-cell (ego threat, ego enhancement, and control) experimental design to test the validity of the ego-enhancement argument in explaining the third-person perception and related outcomes (e.g., support for government control). Findings indicate that although ego enhancement does not appear to directly influence either third-person perception or its relationship to support for government control, it does play a moderating role in regulating the relationship between perceived effects and support for controls, especially in the case of perceived effects on others. Specifically, the ego-enhancement condition effectively muted the relationship between estimates of effects and support for government control. Implications of these findings and directions for further research are also discussed.

First published on July 10, 2008, doi:10.1177/0002764208321349

American Behavioral Scientist 2008;52:165.

A more recent version of this article appeared on October 1, 2008

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