The Authors
American Behavioral Scientist 1995 38: 509-512. [PDF]  

RONALD PAUL HILL

Editor's Introduction: Social Advocacy
American Behavioral Scientist 1995 38: 513-515. [Abstract] [PDF] [References]  

JULIE L. OZANNE and JEFF B. MURRAY

Uniting Critical Theory and Public Policy to Create the Reflexively Defiant Consumer
American Behavioral Scientist 1995 38: 516-525. [Abstract] [PDF] [References]  

JULIA BRISTOR and EILEEN FISCHER

Exploring Simultaneous Oppressions: Toward the Development of Consumer Research in the Interest of Diverse Women
American Behavioral Scientist 1995 38: 526-536. [Abstract] [PDF] [References]  

ELIZABETH C. HIRSCHMAN

Professional, Personal, and Popular Culture Perspectives on Addiction
American Behavioral Scientist 1995 38: 537-552. [Abstract] [PDF] [References]  

JAMES W. GENTRY and CATHY GOODWIN

Social Support for Decision Making During Grief Due to Death
American Behavioral Scientist 1995 38: 553-563. [Abstract] [PDF] [References]  

LINDA F. ALWITT

Marketing and the Poor
American Behavioral Scientist 1995 38: 564-577. [Abstract] [PDF] [References]  

DEBRA JONES RINGOLD

Social Criticisms of Target Marketing: Process or Product?
American Behavioral Scientist 1995 38: 578-592. [Abstract] [PDF] [References]  

MARSHA L. RICHINS

Social Comparison, Advertising, and Consumer Discontent
American Behavioral Scientist 1995 38: 593-607. [Abstract] [PDF] [References]  

CHARLES R. TAYLOR, JU YUNG LEE, and BARBARA B. STERN

Portrayals of African, Hispanic, and Asian Americans in Magazine Advertising
American Behavioral Scientist 1995 38: 608-621. [Abstract] [PDF] [References]  

J. CRAIG ANDREWS

The Effectiveness of Alcohol Warning Lables: A Review and Extension
American Behavioral Scientist 1995 38: 622-632. [Abstract] [PDF] [References]  

JEFFREY J. STOLTMAN and FRED W. MORGAN

Product Safety, Information, and Behavior
American Behavioral Scientist 1995 38: 633-645. [Abstract] [PDF] [References]  

L. J. SHRUM, TINA M. LOWREY, and JOHN A. McCARTY

Applying Social and Traditional Marketing Principles to the Reduction of Household Waste: Turning Research Into Action
American Behavioral Scientist 1995 38: 646-657. [Abstract] [PDF] [References]  

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